Centre for Tourism Training & Research — Wildlife Clubs of Kenya
Commercial Video Production · Photography · Creative Direction
CTTR shapes Kenya's next generation of tourism and conservation leaders. With new intakes approaching, they needed compelling visual content — not something that described their courses, but something that made a young Kenyan feel the possibility of a career that genuinely matters.
Commercial video production built around a narrative — not an institutional promo, but a story that positioned CTTR as the gateway to Kenya's most important industry.
Photography capturing campus life, practical training sessions, and the real environments where students learn — communicating the experience, not just the offering.
Creative direction that framed the decision to study at CTTR as a chance to be part of something bigger than a career.
Content that created emotional resonance with prospective students — the programmes felt real, desirable, and worth applying for.
A ready-to-deploy asset library across website, social media, brochures, and promotional materials — a complete recruitment content kit.
Stronger ability to attract new intakes through visuals with the quality and energy that generic institutional materials simply don't achieve.